The Design-Mat group, manufacturer and importer of decorative and technical carpentry accessories for a BtoB target, contacted me in 2020 to support them in the development of their society. Following the creation of an e-commerce website for customers named bricotendance, Design-Mat commissioned the studio·ad to create various printing materials and digital assets including a DIY guide and an edition offering installation guides for four of their flagship products: stainless steel door handle, bario canopy, stainless steel guardrail, sliding door.
This mission required advanced skills in technical drawing, I notably asked the support of my collaborator interior designer Isaure Boutoille to draw together the most complex illustrations on SketchUp before recreate them on Illustrator.
My collaborator art director of studio Nitprod joined me and provided support by designing all the layouts of the printing materials and worked with me on the global art direction of the project.